FREE GUIDE
Grab my free Before You Go Independent guide: the step-by-step checklist of everything to have in place before you sign that lease, from your numbers to your policies to your plan for filling your chair.
I help hairstylists grow their confidence,
attract loyal clients, and create steady income
behind the chair... without the burnout.
40 YEARS
BEHIND THE
CHAIR
EDUCATOR FOR
GRAHAM WEBB,
WELLA & AQUAGE
WELLA ACADEMY STUDIO TRAINER,
SAN FRANCISCO
MENTORED &
APPRENTICED
STYLISTS TO SUCCESS
I've spent over four decades behind the chair, and I've rebuilt my clientele more than once. Now I help stylists do the same, with a lot less guessing than I had to do. Confidence behind the chair is learnable, and I'll show you how.
Need more clients? Learn 4 simple strategies I’ve personally used to build my clientele and fill my chair.
WHERE TO START
Wherever you are right now, there's a next step. Start free, and go deeper when you're ready.
01
FREE
Cutting Through It is real talk on building a full, thriving chair... clients, confidence, and consistent income.
02
FREE
A quick dose of behind-the-chair wisdom and business tips in your inbox each week. Practical, honest, easy to act on.
03
$97 THROUGH NOVEMBER
The step-by-step system to a fully booked chair and steady income, built from 40+ years of real experience.
04
FREE
A free space for hairstylists to ask questions, share what’s working (and what’s not!), and connect with other stylists who understand life behind the chair.
STARTING AT $17
Build your confidence behind the chair with step-by-step haircut tutorials featuring pixie cuts, long layers, and modern textured bobs. Purchase individual tutorials for $17 each or save with the complete four-haircut collection for $49.
COMPLETELY FREE!
Looking for a little extra help behind the chair? Explore free guides, training, and practical tips to help you attract clients, improve consultations, build confidence, and grow your salon business.
These are tools you can start putting to work right away!
THE PODCAST
The go-to podcast for hairstylists who want a fuller chair and a calmer business. Real conversations, real experience, and strategies you can use behind the chair this week.
A LITTLE ABOUT ME
The night before I left to rebuild everything, a friend asked if I was scared. I wasn't scared of the work... I knew I could rebuild my chair. I was scared of starting over. I did it anyway, and I've done it more than once since.
That's why I teach the way I do: not from theory, but from 40 years of actually standing behind the chair. My job now is to help you get there faster, and feel a lot more confident along the way.
Let's build your chair, together.
STYLIST LOVE
"I love the education I received from Sherri. I really loved hearing and watching her explain each topic, it's the kind of teaching you want to go back and rewatch."
My education experience with Sherri was the foundation of my career in the beauty industry. She extensively trained me on hair cutting with precision techniques that gave me the structure I needed to tackle any shape of cut in my chair.
Sherri is an excellent educator. She has created many training programs for stylists to hone their technical skills as well as being able to run a successful business.
Along with developing programs, she was a top educator for Sebastian, Wella and Aquage which are considered leaders in the professional salon industry.
Stop guessing and start building a chair that stays booked. My step-by-step system shows you how to attract the right clients, keep them coming back, and create steady income you can count on.
New to On Point? Get my step-by-step system for just $97.
Helping hairstylists build confidence, create loyal clients, and grow a fully booked chair.